Use Copyscape to ensure that your page text is unique


    Please click the [ Mark Complete ] button at the bottom of this page when you’ve achieved these goals: 

  • After editing your website text, check to ensure that it is sufficiently different to the original cloned template to avoid Google SEO penalties.



Google monitors websites for textual cloning or close duplication. Where it finds that the text is very similar, it imposes SEO penalties (i.e. it punishes the website by down-ranking it in Google searches). This is potentially damaging to your business, so you need a way to check that your website text is sufficiently unique to avoid Google Search handicapping.


Copyscape: is an online plagiarism detection service that checks whether similar text content appears elsewhere on the web.

It is used by content owners and publishers:

  • Content owners detect cases of “content theft”, in which content is copied without permission from one site to another.
  • Content publishers detect where their content is repackaged and sold as new original content.


Using Copyscape to ensure that your page text is unique (different to your templated website)

Watch:    17 – How to use Copyscape (to ensure page text is unique)

Use Copyscape to compare your site text with all other sites – for checking if others have plagiarised your site, and to ensure that you have sufficiently customised your IBN template web pages to differentiate them from other IBN members |
Go to > enter your site URL > Go | You will likely see other IBN sites in results  as they have similar template pages | However, if non-IBN sites are listed,  it is likely because they have copied our content! Evaluate how serious this is and whether you believe we should follow-up on their plagiarism – if YES, please contact the head office for action |