Please click the [ Mark Complete ] button at the bottom of this page when you’ve achieved these goals:
- Configure your website Google Analytics to exclude payment gateways from Referral Orders.
Starting and configuring a Google Account for your website
Watch: 75 – Google Analytics: Excluding payment gateways from Referral Orders
It is worth investing effort in Google Analytics | This video includes various GA topics:
Example – book ISBN website | eCommerce overview – tracking Sales | Acquisition > All Traffic > Channels… showing where your website traffic is coming from | Sources of Traffic (channels) – Referral, Organic Search, Direct, by Acquisition, Behaviour and Conversions | Acquisition > Source/Medium… PayPal is incorrect because PayPal is not a referral source – so how to change this? Go to Admin > Tracking Information > Referral Exclusion List > add paypal.com to the exclusion list of referral sources (so that Google knows not to count referrals from PayPal in the Tracking Analytics) | Results won’t show immediately, but the Google tracking will change from the time that you make the adjustment |